‘The Turnaround: A Rancher’s Story’ selected for Nebraska Women in Agriculture Book Club


Lincoln, Nebraska, Jan. 23, 2024 — The Nebraska Women in Agriculture program has announced “The Turnaround: A Rancher’s Story,” by David Pratt, as the choice for its first book club of 2024, which will conclude with a virtual discussion at 1 p.m. Central time on March 21.

“The Turnaround” is the story of a ranch family struggling to make their ranching operation financially sustainable. The family is introduced to the Ranching for Profit program’s principles by a neighbor and begin a journey towards a more stable future.

The book provides in-depth financial analysis tools relevant to ranching and agriculture in narrative form.

The book club discussion will be led by author David Pratt, who has spent more than three decades working with ranchers to improve the success and sustainability of their businesses. He began teaching the Ranching for Profit School in the 1990s and has worked with thousands of ranchers over his career.

Registration is free and can be found on the Nebraska Women in Agriculture website, https://wia.unl.edu/book-club. The first 20 registrants will receive a complimentary copy of the book mailed to them.